Midtown Tampa Year in Review and 2020 Preparation

Expect Another Full Slate of First-to-Market Restaurants,Retailers, Wellness-Focused Specialty Services and more

Culminating in opening as Tampa hosts Super Bowl LV in 2021 
TAMPA, FL – (January 8, 2020) – Countdown to Super Bowl LV kickoff at Raymond James Stadium in Tampa is on. Located just a few miles away from the stadium is Midtown Tampa, Bromley Companies’ massive $500 million mixed-used development, which is currently under construction. The accelerated development pace in 2020 has the project on track to open as Tampa shines during the 2021 Super Bowl national spotlight.

Bromley Companies plans to announce another round of first-to-market tenants this year. Already, an impressive collection of names has been released, including many healthy lifestyle and fitness brands, exclusive boutique shops, trendy bars, high-end apartments, hotels, upscale personal services, Class A office space plans and partnerships. Outdoor recreation activities and programmed events are planned for the walkable, urban neighborhood in the center of it all.

“The rapid pace of development at Midtown Tampa – with ten buildings currently under construction – represents a bold collaboration with our partners, the City of Tampa, and our entire team,” said Nicholas Haines, CEO, Bromley Companies. “We’re proud to be creating a mixed-use experience like none other in the market, and will be introducing another full slate of highly sought-after tenants this year, many making their debut in the region.”

Highlights of Midtown Tampa’s news since announcing plans for the 22 acres in March 2018:

Whole Foods Market – Largest in region at 52,000 square feet (relocating from smaller N. Dale Mabry location)
Novel Midtown by Crescent Communities – 400 high-end apartments above ground-floor retail and restaurants
Midtown One — 8-story office tower in partnership with Highwoods Properties – $72 million speculative LEED-certified, 150,000 square  feet office rich with amenities such as valet parking, concierge, covered pedestrian bridge to adjacent parking
True Food Kitchen – Health-conscious restaurant backed by investor Oprah Winfrey; first in the region
Aloft and Element Hotel in partnership with Concord Hospitality – Dual-branded 7-story hotel by Marriott with 230 rooms, 20,000-square-foot rooftop terrace with 360-degree views, pool, lounge and meeting rooms
Ponte Group Restaurant – World-renowned Tampa Bay area Chef Chris Ponte to debut his newest concept, a flagship culinary destination, expected to draw loyal followers of Chef Ponte’s namesake Café Ponte
Groundbreaking celebration with City of Tampa Mayor Jane Castor, elected officials and dignitaries
Burtons Grill & Bar – Largest restaurant announced to date at 7,000 square feet, a polished casual American steak and seafood restaurant; first location on Florida’s west coast
F45 Training – Backed by actor and fitness enthusiast Mark Wahlberg and recognized as the world’s fastest-growing fitness franchise
REICo-op – Flagship location for outdoor specialty retailer, nation’s largest consumer cooperative boasting more than 300,000 members throughout Florida The Loft – Boutique, creative office experience in three-story, 70,000-square-foot, stand-alone spec building with ground-floor retail space overlooking Midtown Commons
1,200 space parking garage – first structure to be completed
Ten buildings under simultaneous construction

Looking ahead at 2020
Five crawler cranes are simultaneously operating to complete installation of steel structures over the next six months.

At Whole Foods, parking deck levels, columns, floor and roof structure (also known as a pre-cast skeleton structure) are on track to be completed in the next few months. Metal cladding panels including specialty cladding with wood grain appearance for visual interest will be completed next.

Both parking decks, a 5-level garage above Whole Foods and a second 5-story deck, are finished.

Vertical steel installation on the 8-story Midtown One office with the tallest crawler crane on site (reach capability of 230 feet), will be the most visible sign of progress off Dale Mabry Highway.

“We’ll continue to announce our pipeline of best-in-class tenants, along with additional amenity-rich surroundings throughout Midtown this year,” said Haines. “We’re excited to be counting down the days in anticipation of Midtown’s opening and, of course, Super Bowl LV.” 

About Midtown Tampa
On 22 acres, Midtown Tampa is the first mixed-use project of its kind in Tampa and serves as a catalyst for an entirely new district bridging Westshore and Downtown. Midtown Tampa will deliver 1.8 million square feet of retail, residential, Class A offices, entertainment and hospitality to the surrounding neighborhood and entire Tampa Bay region. Project completion is first quarter 2021. For more information about Midtown Tampa, visit www.midtowntampa.com.

About Bromley Companies
Founded in 1972, Bromley Companies is a national real estate development and investment company that has built a portfolio of retail, office, industrial and student housing assets. Bromley began a substantial history of investing in the Tampa region more than 30 years ago. Since then, Bromley established a Tampa office and has owned and managed local real estate including a 60,000 square-foot Bromley Office Building. The leadership team is involved with the Westshore Alliance, Tampa Hillsborough County Economic Development Council and other civic and charitable organizations. To learn more about Bromley Companies, visit www.bromco.com.