Midtown Tampa just landed two billion-dollar tenants. Here’s how.

For a developer, having a billion-dollar public company move its global headquarters to your new office building is kind of the dream.

Landing a second one a month later seems almost impossible.

Yet that was always the goal for Midtown Tampa, said Nick Haines, CEO of the Bromley Companies, the lead developer on the $500 million mixed-use project just south of Interstate 75 near N Dale Mabry Highway.

“I’m not trying to suggest that it was predetermined,” Haines said. “It took a hell of a lot of work. We built 210,000 square feet of office space on spec. But the reason we did that is because we had the conviction that if we created the place, people would come.”

Indeed they have. In September, it was staffing and professional services firm Kforce, which sold its Ybor City headquarters this spring, planning to shift employees to a hybrid work model, and then signed a lease for 22,232 square feet at the development’s Midtown West building. This month it was Primo Water, which will move from its offices off Boy Scout Boulevard to 44,000 square feet on the top two floors of Midtown West. The companies are among the jewels of Midtown’s crop of corporate tenants, which also include South State Bank, Kast Construction and architecture firm Gresham Smith.

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